On April 7th, 2014,
St. Louis has the opportunity to make history.

Opening Day: Make it a Holiday is an initiative that has been gaining momentum since 2008. This year, celebrating St. Louis’s 250th anniversary, the target is to set a world record for opening day by getting 250,000 people to participate.

Use the hashtag #openingdayholiday to participate and help Make Opening Day a Holiday.

Check out the "Opening Day, the Cardinal Way" song performed by St. Louis Post-Dispatch sports writer Dan O'Neill, along with his brother Mike O'Neill, CEO of Switch. The song features themes and catch phrases that will be familiar to every loyal Redbirds fan.
Take a listen!

100,000 Signatures by March 26

Switch is an independently held, experiential marketing agency that advocates engagement and creates unforgettable moments. Switch is also credited with starting the Opening Day Holiday movement. Come show your support at Mardi Gras, watch the parade and help Make Opening Day A Holiday.

Need An Excuse To Get Out Of Work?

Brought to you by: